We are lacking rain and farmers are dying due to drought. Many rivers beds have turned into playgrounds. It’s really heart breaking and painful. This was making me to loss sleep everyday.
And I want to personally support “Saving India’s Lifeline – #RallyForRivers” campaign by Sadhguru and ISHA Foundation.
Our Rivers Are Dying
India’s rivers are undergoing a drastic change. Due to the pressures of population and development, our perennial rivers are becoming seasonal. Many of the smaller rivers have already vanished. Flood as well as drought are becoming increasingly frequent as rivers turn unruly during the monsoon, and vanish once the rainy season is over.
How This Affects Us
- Estimates say 65% of our water needs are met by rivers.
- 2 out of 3 major Indian cities already deal with daily water shortage. Many urban residents pay ten times the normal amount for a can of water.
- We consume water not just to drink or for domestic purposes. 80% of water is used to grow our food. Each person’s average water requirement is 1.1 million liters a year.
- Flood, drought and rivers turning seasonal are increasingly leading to crop failure across the country.
- Climate change is expected to cause worse floods and droughts within the next 25-50 years. During the monsoon, rivers will flood. The rest of the year, drought will follow. These trends are already beginning.
Saving India’s Lifeline – #RallyForRivers
” This is not a protest. This is not an agitation. This is a campaign to raise awareness that our rivers are depleting. Everyone who consumes water must Rally For Rivers.”
Rally for Rivers is a nationwide awareness campaign to revive our rivers. Conceived by Sadhguru, the campaign has been taken up by every section of society across the nation. But this campaign can be a success only if youth lead from the front. Rally for Rivers and Kokuyo Camlin have joined hands to encourage schoolchildren to participate in this campaign, and help spread awareness about reviving our rivers.
Info Source: isha.sadhguru.org
My Support for Saving India’s Lifeline – #RallyForRivers
- I have pledged my support for #RallyForRivers here.
- I have voted to save our rivers by a missed call to 80009 80009.
- I have followed Facebook and Twitter pages for #RallyForRivers.
- I have posted and tweeted my support for #RallyForRivers on all my social media accounts.
- I have invited my friends and family to join the #RallyForRivers campaign through mail, WhatApp, Facebook groups, Twitter chats, Insta Stories and this blog post.
- Encouraged my son, Mithu to design the poster for #RallyForRivers. Thanks much dear.

- I have decided to wear Blue dress on September 1st, 2017 and to spread awareness for #RallyForRivers. Thanks to my hubby for supporting all my deeds.

- Thanks my friend Shreemayee to join with me on September 1st, 2017.
Info Sources:
Are you aware about #RallyForRivers earlier? What’s your opinion about this campaign? How are you supporting this?
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You’re supporting a very noble cause, ViVi. Kudos to you. You look lovely in blue 🙂
Thank you so much M.
I seriously do not know why we should agitate for this. Shouldn’t this be very high priority for the people? It is our right and it should be taken care of.
You are right, Lata !!!
This is an excellent initiative .I am glad you are spreading the message
Thanks dear !!!
This is incredible Vasantha and it’s high time we all prioritize this on our agendas. Glad you brought it up so strongly my dear.
Thanks much Roma !!!
Well written. We too, in the Western and the Eastern Cape of South Africa are experiencing dreadful drought. And you’re so right. When the rain does come it can so easily turn into floods, especially in the areas near river banks. Anniversaries to Celebrate
You are right, Shirley !!!
A commendable cause Vasantha but I’m confused about what exactly you are planning or actually doing to save our rivers
I’m planting trees in my area, gifting friends and families with tree saplings and spreading awareness by this post.
Kudos to you for doing this, Vasantha.
Thanks Soumya !!!
I had no idea about this campaign Vivi, this is so noble coming from a state which shares large territory of our sacred rivers like Ganges & Yamuna I can feel for the cause. I am with you in this crusade please guide me how can I be of any help.
Good luck. I love the poster made by our young artist & you look beautiful as always.
Thanks Dipika. Together let us save our rivers.
That’s a beautiful thing for you to do. Thanks for doing your bit in spreading awareness.
Kohl Eyed Me
Something’s Cooking
Thanks Shalz !!!
Your engagement is wonderful Vasantha! Keep spreading awareness!!
Will do for sure, Erika !!!
Thank you dear for the mention. I’m always be there for this great initiative.
Thanks dear !!!
I really admire you for being the compassionate person you are. I think we all should have one cause that we support & spare time for. That’s what makes us more human, doesn’t it?
For me the cause that I want to work for & contribute to is working for education & special needs kids.
That’s so nice to hear about your love for education and special needs kids. Stay blessed.
Such a noble cause. Vasantha my best wishes to every volunteer associated with RallyforRivers . Few schools in Mumbai were also part of the campaign as you mentioned. I read that children wore blue to schools today.
Happy to hear this, Aesha !!!
Great initiative and kudos to you for being so involved in it.
Thanks Alpana. Hope everything is fine now at your place.
Its a great initiative and good to see you supporting them this way. You look great with that poster in hand. We should all contribute to the campaigns that are good for mother nature.
You are right, Deepa !!!
If we think that our rivers are not in trouble, it means we even don’t know how big this problem is going to be. Kudos to you
Thanks Avinash !!!
A very rampant problem that needs attention and solution by authorities.
You have explained it in an apt manner with great research and facts. Hope you succeed in your efforts to get dried rivers & dying farmers justice.
Good luck!
Thanks Iram !!!
It’s a great initiative programme. Very informative post and keep writing.
Thanks !!!
This is such a great initiative. We all should join hands and take a step ahead.
Thanks Anchal !!!
Rally For Rivers is one great initiative to save our rivers, its great to see people from all walks of life coming out for a noble cause. More power to you !
Thank you so much !!!
Totally count me in this much needed cause before we regret
Cheers
P.
Thanks !!!
Kudos to you for this cause that you are supporting and the awareness you are spreading through your blog.
Thanks Akshata !!!
This is an awesome initiative..Congrats!!!
Thanks Sadhuvi !!!
I did not know about this campaign before. Thanks Vasantha. There is just nature’s way, as a city like Mumbai has so much rains not needed and in Chennai its scarcity of water. You are doing a great job by spreading the awareness.
Thanks Geethica !!!
We all should be rallying for our rivers! It’s nice that you are taking this initiative to promote this through your blog.
Thanks Neha !!!
My support also for #rallyforrivers
That’s a very noble activity to engage in. Indeed, the water beds are drastically decreasing and we humans are knowingly causing the damage to our mother earth. I have seen in one of the reply how you are supporting this good cause. Kudos to you for this effort you are putting in 🙂
Thanks much Keerthi !!!
Hi Vasantha. My gratitude to you for your sincerity and dedication. I feel if this campaign didn’t have a commercial corporate tie up, had done some on ground work and used the foundation clout with Govt , it would have my support too but merely talking about a known cause of social media does not yield any results. In the cacophony of spoken words, the nation needs hands that contribute, the minds who plan to conserve environment and hearts who think beyond their own power rise.
You are right, Gayatri !!!
Yeah. Lots of drought, and damages due to that. Sad to see. This rally for awareness is indeed very essential. 🙂 I didn’t read of this before 1st, else would have worn blue yesterday too.
Thanks Vinay !!!
You are supporting a great cause. I’ve pledged for the same in the website. Thank you sharing this!!
Thanks Shamik for your support !!!
You’re supporting and spreading a very noble cause. Wish you good luck for it.
Thanks Varsh !!!
Great cause to support. Rivers are important for our future. I also hate when I see water is being wasted but politicians only care for money and they don’t care about the disturbance their deeds are creating in nature. Kudos!
Thanks much Paresh !!!
Firstly, applause for spreading awareness rally for rivers through your blog.
Secondly, I’m gonna give a missed call and share your noble cause to save our mother rivers.
Finally, you look stunning in Blue.
My wishes to you.
Thank you so much and did I tell you that you made my day !!!
While I’m in for saving our rivers, I’m not sure how authentic are efforts of such organisations.Many times these are pure gimmicks to gain prominence. I’m sure if each of us can make amends, we all can collectively save our rivers!
I too agree with you, Arv !!!
I had no idea about this campaign dear. Thanks for writing about it 🙂 .. I wish you all the very best and support you and the campaign whole heartedly
Regards
Neha (Sharing Our Experiences)
Thanks Neha !!!
Thank you Vasantha for educating about water crisis and how important it is to save the same.
Thanks Hena !!!
I was in Jaipur yesterday and was surprised to find volunteers for Rally for Rivers every 50 meters on the road. It was so heartening because they were of all ages holding placards and taking the time to educate drivers who stopped by 🙂
Godyears.net
Happy to know about this …… We need this for big social cause ….
India has essentially grown along the banks of major rivers. Our ancient civilizations were born along the waters, and they perished when the rivers shifted course. For many millennia, we maintained the sanctity of this relationship. But in the last few decades, due to the pressures of population and development, our perennial rivers are becoming seasonal. This solution ensures that rivers are restored while also enhancing farmers’ livelihood by more than doubling their income in five years. The availability of fruit also improves nutritional intake among people. Trees help keep rivers perennial, mitigate floods and drought, increase precipitation, mitigate climate change and prevent soil erosion.
A rally for saving water and rivers is good, but the learnings should come from we, the people and stop wasting water. A nice initiative and am glad you wrote about it.
That’s right, Rohan !!!
A really noble initiative. Have you heard about Paani foundation’s Water Cup? It has become a real people’s movement in Maharashtra.
Not aware about it. But sure will explore and support it.
Such kind of campaigns always makes me question society. How can citizens be so unaware, and disrespect our natural resources, so much so that we have to come up with such campaigns to wake people up to the situation! All natural resources MUST be valued and not be taken for granted by every person on this planet.
It’s really nice to see that there are many like you Vasantha, who are doing their bit to save our planet. Keep it up, and spread the word!
Thank you so much !!!
When I read about #RallyforRivers yesterday in the newspaper I realised that they are not going to come anywhere near my town. I was really disheartened. But now I am glad that someone from my community so passionately participated for this cause. Kudos to you!
Thanks Anu !!!
Yes, I was aware of this before and I must say that it is a great initiative. We take the resources we have for granted and not realize the importance. Kudos to you!
Thanks Reema !!!
This is a really good initiative. But one thing I cannot digest is that we really have to take a pledge or an initiative to save our rivers, which is kind of our birthright. The way, things are going is horrible at times.
Thanks Sheethal !!!
This is a great initiative. I like its non-aggressive nature – that it is not an agitation but an awareness campaign. I hope more and more people pat attention to our rivers.
Hope so dear !!!
This is a great initiative and so well executed. Glad to see you contributing Vasantha .
Thanks Charu !!!
I was not aware of it earlier & that’s a very noble cause to be part of. Great that you are supporting it! 🙂
Thanks Disha !!!
I admire your support for India’s rivers. We can no longer wait for someone else to do something about preserving Earth’s resources. The government can not help (especially here in the U.S., where we face similar problems. The President -not mine-has slashed several federal funding programs that would maintain or improve federal parks). I am seeing more and more it up to every day citizens to take the lead and help our planet. Good luck to you and others who support these initiatives.
Thanks for your comments !!!
Dying rivers is only taking us to the extinction. Rivers are must for maintaining ecological balance. I gave a missed call too. Thanks for sharing this Vasantha. #MyFriendAlexa #BioscopeReads
Thanks dear !!!
This is a very noble and a very important cause that you are supporting. More power to you!
Thanks a lot dear !!!
What a noble cause to write about Vasantha. Very good initiative.
Thanks Rakhi !!!
A very good cause Vasantha and I will wish you success 🙂
Thanks Z !!!
Hey!
It’s a great cause. I saw some celebs urging people to join the campaign but, nobody explained it. I am glad I stumbled upon this post because now I can make an informed decision. Thanks! 🙂
Thanks Diya for understanding better !!!
This type of campaign are the need of hour . rather than just making promises these campaign surely look like to make ground changes ..All the best
Thanks for encouraging comments.
Great you are spreading the awareness…Rivers are an important natural resource and we should make an effort to protect them…
Thanks much Anu !!!
This is such a wonderful initiative. Glad that you are supporting such a noble cause.
Thanks dear !!!
This is incredible. A noble cause. And you have written this very well.
Thanks Anand !!!
I pledge for it.. Its a great initative
Thanks Manisha !!!
This is surely a really great cause as I have always believed that while its easy to say that what can one person do, I think of it in the opposite manner that each of us can play a small yet significant role in being the change we want to see.
Glad you agree !!!
A great initiative! it is commendable how you are supporting and spreading the message! kudos! We definitely need awareness and information.
Good cause. Thanks for sharing
Thanks !!!